Beauty was defined by, as a society, the media. but companys are breaking out to show beauty as looking past flaws.
Denial was defined as sort of a moral disaproval.
Evil is defined as macro and micro evil. where one is on a small, more personal level to the other being large scale genicide.

Definition thing

1. It isn't really "fresh" but it is unique i guess. As it states, it's an old thing, not commonly used. I wouldn't really know how to define a "Yankee" besides a baseball team, play, or fan out of New York.
2. I have no idea what allusions are...
3. the writer uses extended definition techique. and i think that explaining what a yankee is no helped understand what a yankee really is.